Live Web Wk 4: Another Live Web Inspo

Another live web example I’ve been meaning to write about: The Puff Up Club

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Unfortunately, the site and installation is taken down but their documentation is nice.

This is a project done by Studio Moniker, the same studio that did Radio Garden. With this piece, viewers are encouraged to click a button via the web to puff up a balloon placed in the same box as the tip of a knife. The point is simple: blow up the balloon with your puffs. Get the balloon to pop!

There’s a little more complexity than that, I suppose. There are 18 levels of balloon puffing (each level gets harder).

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I remember when this was up a couple years ago, I would occasionally check on the status of the balloon and puff some air. I wasn’t obsessive about it but I’m sure I could’ve been and I’m sure many were. Blowing a balloon is a pretty awesome reason to bring people together. How wonderful is it that people all around the world collectively popped a balloon? And how awesome is it that the final balloon took 17 days and 27,779 people to pop? How many people were able to see that final pop? I’d be curious to see there site visits/analytics. What a great example of remote teamwork.